Sydney, November 22, 2002 – Max Australia, a sister company of Spectrum Communications, today announced their appointment as Fuji Xerox Phaser Printing’s (FXPP) public relations consultancy for Australia and New Zealand.

The appointment follows a competitive review of the local PR market with four agencies pitching for the business. Max Australia was chosen by FXPP for its strong team and comprehensive understanding of the printer market.

"Max’s ability to deliver solid results in a creative manner and its understanding of FXPP’s printer offerings were a key factor in our decision-making process," said National Marketing Manager, FXPP Australia and New Zealand, Clare Tipler.

"We believe Max’s experience in the technology and business areas, and the enthusiasm of its team will ensure FXPP’s success in developing our relationships and profile with the media, industry commentators and ultimately our customers and prospects."

Effective immediately, all media enquiry’s relating to FXPP will be handled directly by Max Australia on 02 9954 3492.