Max has created and implemented a range of consumer campaigns from simple product promotions and giveaways in national newspapers to national cash-prize draws on television and radio. Max tailors each campaign to build brand or company awareness and to generate sales, achieving maximum impact on a client’s target audience.

Consumer campaigns and promotions can take a variety of forms. Max works with its clients to develop activities that have synergy with the company’s existing strategies, but which extend the reach of the company’s brand into new, emerging or previously untapped market segments. Max has developed strong relationships with key consumer media as a result of ongoing consumer campaigns for some of Australia’s top companies.